Dr. Dina Roshdy is Group Head of HR at Gulf Cryo

HR Isn’t Broken

Kathakali Dutta
12 Min Read

StrongHer by StrongYes

The future of HR won’t be won by building better HR professionals. It will be won by building better organisational operating systems. Dr. Dina Roshdy on why the people were never the problem, why she chose to become a beginner again after twenty years, and the one thing no system will ever do for you.

Dr. Dina Roshdy is Group Head of HR at Gulf Cryo, an Industrial and Organizational Psychologist and culture and transformation strategist with more than 20 years of experience leading global HR, based in Dubai.

Most conversations about the future of HR ask the same question: how do we build better HR professionals? Dr. Dina Roshdy thinks that is the wrong question. In her telling, the profession is not short of capable people. It is short of systems worthy of them. The future she describes is not one where HR tries harder inside broken machinery. It is one where the machinery itself is rebuilt.

She has watched what the alternative costs. “Over the years, I have seen very capable HR professionals spend most of their time chasing people to approve, updating spreadsheets, managing fragmented processes, firefighting,” she says. “The problem was rarely a lack of competence or commitment. It was the operating model that kept them stuck in the administration part.”

That single sentence reframes the whole debate. What most organisations experience as a talent problem is, in her diagnosis, a systems problem wearing a talent problem’s clothes. And the usual response makes it worse, because when the output disappoints, the instinct is to demand more from the very people the system is failing. It anchors the line she is known for: HR isn’t broken. The way it operates is.

The people were never the problem

Roshdy is careful about where the fault actually sits. HR, she argues, is a discipline built on behavioural science, organisational psychology, and data. The science does not break. “What breaks it is how the science is applied in practice,” she says. “When the principles are lost or diluted by poor processes, unclear accountability, or outdated systems, the function loses its effectiveness.”

Change the conditions and the function changes character. Give it better data, clear governance, the right tools, and real accountability across the business, she says, and something shifts entirely: “HR stops acting as a firefighter or a service desk and starts actually contributing to business decisions.” The firefighter is not a personality. It is an output. Redesign the system and the same person produces a different result.

“HR as a science isn’t broken. It depends on how it’s practised.”

Why she can see the system

Roshdy reads organisations through two lenses at once, and the combination is what lets her see the operating model rather than just the people inside it. As an organisational psychologist, she says, she works “from a bird’s-eye view, focusing on the strategy and the best practices, understanding what works and why.” As an HR leader, she brings that down to the ground: “translating the theory into action, designing the processes and policies that would actually work in the real world.” One diagnoses the system. The other builds it.

The variable that decides whether a system holds is context, and this is where she is most emphatic. A model that transforms one organisation can quietly fail in another. “Not everything can be applied everywhere,” she says. Which is why she treats moving across industries as an education in restraint. “Changing industries forces you to listen before assuming.”

Listen to how she handles not knowing, because it is unusual for someone at her level. “I’m very comfortable saying that I don’t know enough yet. Let me understand first, then make a decision.” Most senior leaders treat an admission like that as a threat to their authority. Roshdy treats it as a precondition for getting the answer right. You cannot design the correct system for a context you are pretending to already understand. Her humility is not modesty. It is method.

Success that no longer depends on her

Early on, she measured success the way most ambitious people do, by problems solved. She measures it differently now, and the shift is the clearest expression of her whole philosophy.

“Success now is not about solving every problem,” she says. “It’s about sustainability, about building something that continues to work without depending on me.”

Read that against how leaders are usually rewarded. Solving problems makes you indispensable; it ties the organisation’s performance to your presence in the room. Building systems that run without you does the opposite. It makes you, deliberately, dispensable. Most leaders optimise for the first because being needed feels like value. Roshdy optimises for the second, because a function that only works when she is watching is not a function she has actually fixed. And underneath the systems there is a human test she refuses to drop: “at the end of the day, it is a human resources job. We need to look at the human side of it, not just the business.”

The system runs on mindset, not software

Ask her what has to change first in any transformation and she does not reach for a platform. “The mindset,” she says. Before a process or a tool, the idea has to be sold. “You need to explain what’s in it for your stakeholders. If they don’t see the value, they will never take it seriously.”

This is the part organisations most often get backwards, and her warning about technology is the sharpest thing she says. Software does not fix a broken operating model. It exposes it, faster.

“The technology can make a good process faster. But it can also make a bad process fail.”

A tool laid over a sound system multiplies it. The same tool laid over a broken one simply industrialises the failure. The operating system she keeps returning to is not the tech stack. It is the shared conviction the tech stack runs on.

She runs the same upgrade on herself

Everything Roshdy believes about organisations, she has now turned on her own career. After two decades in leadership, and while still running HR for a global organisation, she went back and completed a PhD.

Most executives spend the second half of a career spending down the experience they accumulated in the first. Roshdy chose the opposite. She deliberately made herself a beginner again. That decision tells you more about her theory of systems than any framework could, because it applies the same rule to her own operating model that she applies to everyone else’s: it decays the moment it stops being questioned.

She says it plainly. “The more you learn, the more you realise how much you still don’t know.” And the corollary lands like a warning. “Do not get comfortable. The second you become too comfortable, your career can become stagnant.” For her, growth has a precise starting point, and it is not a comfortable one. “Professional growth starts when you get uncomfortable.”

The one thing the system can’t do

If the future of HR is better operating systems, then artificial intelligence is the most powerful upgrade the function has ever been handed. You might expect that to shrink the human role. Roshdy argues the reverse, and her reasoning is worth following.

Asked which human quality becomes more valuable as AI arrives, she does not hesitate. “Judgment. One hundred percent.” The better the machine gets at processing information, spotting patterns, and generating options, she says, the more the residue that only a person can supply becomes the entire contest. “It will never carry accountability for the final decision. And it doesn’t fully understand the emotional, cultural, or political context in which that decision will land. At least not yet.”

So she is unsentimental about her own tools. Whatever a model produces still has to pass through a human. “You cannot just get something out of Claude or ChatGPT and take it for granted. You have to validate it, make the decision with logic, but also with empathy.” The system can carry the work. It cannot carry the responsibility. That gap is where the human belongs, and AI, on her reading, only widens its importance.

What the system is actually for

There is a tension buried in Roshdy’s career, and she resolves it in a single answer. She has spent twenty years building systems, and yet when asked what she wants to be remembered for, she waves the systems away.

“Legacy is not about the titles or positions you had,” she says. “It’s about the difference you make in people’s lives. I don’t care about the policies or systems I’ve created, because a lot of people can do that. It’s about the personal touch.”

That is not a contradiction. It is the point of everything before it. The operating system was never the destination. It is the scaffolding, the thing that, built well, disappears into the background and clears space for the only work that was ever the goal: people doing better than they thought they could.

Which is why her advice to the next generation runs in two directions at once. Adaptation, she insists, is not something the young owe the workplace alone. “It’s not just us who need to adapt to you. You also need to adapt to the corporate world.” Be agile, be confident, speak up, name the gaps, challenge the status quo. On one front, though, she happily concedes the advantage is already theirs. “For them, AI is the ABC. They will teach us how to use it, not the other way around.”

The systems will keep changing. The judgment, and the person exercising it, is what she is betting on.

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