Yasmine Hamouda has joined Emirates NBD as a Priority Relationship Manager. This move marks an important step in her career in the UAE’s financial sector. It also reflects the bank’s continued focus on strengthening its premium client services.
Strong Career Built Across Finance and Healthcare
Hamouda brings a unique mix of experience to the role. She began her career in medicine after graduating from October 6 University. However, she later shifted to finance and quickly built strong expertise in client management and sales strategy.
Most recently, she worked as Assistant Vice President at Mashreq. There, she led key initiatives and improved operational efficiency. Before that, she served as a Relationship Manager at Abu Dhabi Islamic Bank. In this role, she focused on client engagement and customised financial solutions.
In addition, her experience at Century Financial, Daman Investments, and CAPEX.com MENA strengthened her skills in wealth advisory and client retention. As a result, she developed a strong understanding of customer needs in competitive markets.
Focus on Client Relationships and Business Growth
In her new role, Hamouda will focus on building strong relationships with priority clients. She will also work on aligning financial products with customer goals. Because of her background, she can deliver personalised solutions that support long-term growth.
Moreover, her experience in sales and strategy allows her to contribute to business expansion. This will help Emirates NBD strengthen its position in the UAE banking sector.
A Journey Driven by Resilience and Vision
Hamouda credits her success to resilience, clear goals, and consistent effort. She also acknowledges the support she received throughout her journey.
Now, she looks forward to contributing to the bank’s growth. At the same time, she aims to continue her own professional development in the UAE.